DairyKind, the UC Davis CLEAR Center and Alltech have collaborated to develop a pair of educational videos focused on clarifying what sustainability means within the cattle industry. The videos deliver the same core content, with one presented in English and the other in Spanish. This ensures greater accessibility and provides a valuable educational resource for Spanish-speaking audiences across the industry.
While the term “sustainability” is widely used in the industry, it is often misunderstood or interpreted inconsistently. These videos provide an accessible, science-based resource to help producers, industry professionals and other stakeholders better understand sustainability in the context of cattle production. Intended to serve as an educational tool that supports informed discussions, training efforts and improved communication across the industry, the videos can be incorporated into training programs, used as a stand-alone learning resource, or integrated into onboarding training processes at dairy and beef operations across the United States.
“Sustainability can sound like a high-level industry goal, but it’s implemented by the men and women working with cattle every day,” said DairyKind’s Michelle Schack, DVM. “Through DairyKind’s training programs, we prioritize helping farm employees understand not just what to do, but why it matters. These videos provide a clear, science-based foundation that connects big sustainability concepts to everyday actions on cattle operations.”
“The people who care for animals on farms and ranches every single day are at the heart of sustainability. When we invest in them and educate and empower them, we strengthen our farms and ranches not just for today, but for future generations,” said CLEAR Center Director Dr. Frank Mitloehner. “This video underscores the fact that sustainability isn’t just about numbers and requirements; it’s about the people doing the work and making responsible decisions every day that sustain agriculture for future generations.”
“Our dairy and beef workers are the often unsung heroes of our industry, yet they are a vital pillar of true sustainability. While conversations about sustainability frequently focus on environmental and economic factors, it is essential to recognize and celebrate the people who care for our animals every day,” said Jorge Delgado, who provides training and talent development for dairy workers as part of the Alltech On-Farm Support People+ program. “This video aims to give voice to these dedicated individuals, making them feel valued and empowered as integral contributors to building a more sustainable future. This partnership with UC Davis and DairyKind comes at the right moment, when individuals working with the animals in our industry need to understand that they form a part of a bigger picture: feeding the nation.”
Both videos are available on the CLEAR Center’s YouTube channel CLEAR Center's Youtube, The Farmers Behind a Sustainable Future and Los agricultores detrás de un futuro sostenible. They will also be featured on DairyKind’s platform dairykind.com as part of the company’s training and educational resources, and they will be incorporated into the Alltech On-Farm Support training modules.
