Japanese consumers have become increasingly cost conscious, and this is fueling demand for cheaper animal protein to the benefit of the country’s poultry producers.
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A sluggish economy, high inflation and a weakening currency all have been working to the benefit of the Japanese poultry industry.
The U.S. Department of Agriculture (USDA) Foreign Agricultural Service (FAS) reports that Japanese consumers are looking for cheaper sources of animal protein, and that protein is chicken meat – in particular, domestically produced chicken meat.
